What Sells Homes? How Can Your Agent Help Sell Your Home? Inexpensive Ways to Make Your Home More Sellable Prepared Homes Sell Faster How to Sell a House That Did Not Sell Previously Pricing Your House Out Of The Market Ready to List?

What Sells Homes?

Any agent can place newspaper ads, place listings in the Multiple Listing Service, and hold open houses, but what sets me apart from the rest is my commitment to approaches that don't rely on just waiting for the phone to ring. I do all the above but also commit to getting on the phone, or eyeball to eyeball with someone who wants to buy or sell. I am always on the cutting edge with those aspects of the business that are too often ignored by agents.

How Can Your Agent Help Sell Your Home?

Most agents place a sign on the property, insert it into the Multiple Listing Service, and advertise the property. At OCLiving, I develop a plan that can be certain to work and is very often beyond the understanding of most agents. An outstanding agent goes beyond the basic procedures and promotes his or her listings in a more dynamic fashion. It is imperative that the agent talks to potential buyers or perhaps, someone who knows a potential buyer, for each and every house that he lists. I do this by phone, walking neighborhoods, and through a long list of potential buyers. Agents with a sizable business, often have support staff that assist the agent in order to allow the agent's attention to be directed and focused on the aggressive marketing of each client's home. This is required in going the extra mile (and it is well worth it) to complete the task of selling your home. I will always go the extra mile to sell your home!

Inexpensive Ways To Increase the Sellability of Your Home?

Anyone can spend a lot of money and make a home look wonderful. However, there are inexpensive ways to make a home more sellable and updated, therefore, bringing a higher price. First impressions are very important to the buyer. Prospective buyers must be able to see the home from a straight-ahead view. When the new buyer comes through the front door, in just a few steps, they are making a decision to purchase or not to purchase the home. So, as you allocate funds to refurbish your home, keep this in mind. If all the home needs is a little pick up; by all means do it. The less "stuff" the less distraction, so place extra furniture, toys, boxes, and other space occupying items in the garage or closets. If there are a lot of items on counters or on desks, stack these neatly or place in wicker baskets. Dispose of clutter and be sure that rooms are not viewed as overcrowded. The main reason for this is that a buyer is easily influenced by the visual perception of the property. This is why new builders spend so much money on decorating a new model home. The buyer will try to see him or herself in the home or to personalize the home to them. This is easier for them, if they have fewer distractions. Smells can add or detract from the purchase of your home. Smells of garlic, herbs, onions, and spices can sometimes be an instant repulsion. Animal odor, mold odor, musty odor, and mothball odor are certain to effect a large number of potential buyers and possibly inhibit a sale. The smell of vanilla and cinnamon while cooking, are positive odors that tend to attract buyers. Sounds can also be positive or negative. The sound of a movie, a ball game or loud television may detract from the potential buyer's concentration on the property. However, soft music is a positive environment. Children playing or dogs barking may cause the buyer to lose concentration, so, you may want to take them outside when buyers visit your home. By paying attention to these things, you will create a great first impression.

Prepared Homes Sell Faster

The market is back! Even though the market is back to a positive position, buyers always want the best move-in condition house available to them. There is a strong demand for the prepared home, with a perfect floor plan and a prime location. Also equally in demand, is the below market fixer or foreclosure; which is the dream of every investor, contractor and builder. Owners are often confused as to why a buyer would be willing to pay more than the cost of repairs for a home that is completed and ready to move into. Today's buyer has little time and anything that threatens that time is seen as a problem. Therefore, the time that they have is not something they wish to give up for a project, such as supervising painters, or a remodeling job. The seller however can invest one dollar and get a return of two dollars. An example would be the individual that is moving out of a home they must sell and want to move into another home out of the area that they just bought. They want to move in and have the movers place the furniture and leave. They cannot do that if they have to paint and select new carpeting. If two homes in the same neighborhood available for sale with the same square footage: one home built in 1970 (not updated) asking a price of $350,000; the other home sells more quickly when asking $400,000 because it is completely updated. The homeowner that priced his home at $350,000 thought he has his home priced as a bargain in comparison. The homeowner of the first home is confused and cannot understand why his home has hot sold. To update the first home and bring it to the $400,000 price, a buyer will need $30,000 or more for the update and some investment of time. It becomes an issue of time-not price.

How To Sell A House That Did Not Sell Previously

When selling a house, it is important to weigh the factors that could lead, or may have led, to an expired listing. Most often, the key factor is "an improper pricing strategy". You can tell a house is improperly priced by looking at the prices of similar houses that have sold recently. I can help you with this thorough and accurate market analysis to assess the current value of your property. If you are still committed to selling, it is time to reconsider the factors of communication, price, condition and marketing. Communication is essential between agent and seller. Without this, the sale will take much longer causing both time and money to be lost. I can help reduce the selling period by simple suggestions to make a house more presentable and appealing to the buyer. Just ask us to help you see things from a buyer's perspective. The price should be set according to market price, competition and condition. It would not be usual to place a home price below expired or languishing listings because they were probably priced too high. In the end, it will mean a more expedient listing period, ultimately saving you money. It is important when selling a house to have it in a like new condition. This may mean a few cost effective home improvements, however, in the end, these houses sell more quickly. Marketing is the seller's way of getting the word out. Placing a listing in the Multiple Listing Service, personalized flyers, and advertising are some of the necessary techniques of marketing. I go beyond this limited passive approach and demonstrate that active phone calling throughout the community in search of buyers is the single most effective marketing tool around.

Pricing Your House Out Of The Market

It is everyone's desire to get the best possible price for their home. But when pricing your house for sale, overpricing can cause a loss of time and even be the single cause of your home not selling. In your desire for top dollar when setting a price, realize that overpricing only decreases buyer and agent's interest in the house. Buyers are less interested in an overpriced house simply because it is clearly priced above the current market value. They are leery of bringing an offer, because of the great discrepancy in price. You will find that the qualified buyers tend to stay away and, at times, the difficult buyers are attracted. Agents tend to stay away from such houses because they are a waste of time to show and can diminish credibility between themselves and their clients. In the end, overpricing results in a waste for the seller as well and frustrates both agents and buyers. Advertising dollars and time go to waste. The consequence is, ultimately, less money for the seller than has the house been priced right in the first place.